Pinterest is a platform that lets people collect images from around the Internet onto boards. This becomes an addicting pastime with users sharing beautiful images and well-curated items featuring fashions, recipes, garden layouts, hairstyles, nail art and everything under the sun.

Why should you care? Because Pinterest is more than just a fun website, it is its own search engine. People buy through links there every day. In fact, the most popular boards cause users to spend much more than they would just by browsing the Internet.

When users see their friends’ recommendations for brand items, they are more likely to re-pin the items and buy them. You, as a marketer or even as someone with a blog who just wants to share your interests with as many people as possible, need to be on Pinterest. If you already are, here are steps to improve your reach by learning how to pin video on Pinterest.

Simply log on to your account and click the add or plus logo at the bottom right. Choose save from a website and copy a link from YouTube or Vimeo into the box. Then click next. Another box pops up allowing you to write your own description.

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